We provide innovative tools to measure the results and effectiveness of every audio campaign and every played ad
AdTonos offers advertisers …
We share two types of reports: from the campaign launch and from Audiopixel™. For example, our reports include traffic tracking on the advertiser’s website for conversion calculation if integrated and even more options:
Detailed reporting
Measurement and post-campaign analytics help our advertisers to achieve better results and optimise their spendings.
KPI on the dashboard in real-time
The statistics on the advertiser’s dashboard are available from the moment the first playouts are broadcast.
Unparalleled PCA
Via our Audiopixel, we can measure the web traffic generated from ads we play.
Great insight into campaign performance, unique listeners and integration with Google Analytics IDs.
Integrations
Audiopixel can be easily integrated with Google Analytics or Google Tag Manager for remarketing or performance tracking.
Detailed Campaign Reports
At any time you can check your spendings and campaign results and generate a report, just select the date range and press the button Download CSV. The report will be sent to your email address
within 30 minutes. Each report contains the following information:
- Timestamp – precise playout time, up to milliseconds
- Publisher – the name of the Publisher that played the ad
- Position – average position (bidding result)
- Listener ID – Unique Listener ID
- Visits – number of visits on advertiser website by that listener
- Device – a type of device (mobile, smart-speaker, desktop)
- Language – device language
- Country – listener country location
- City – listener city location
Meet Audiopixel™- our proprietary technology for tracking audio campaigns
We measure the performance of your audio campaign
- We can track the traffic on your website and evaluate the effectiveness
of the audio campaign; from the moment the audio ad is played to the listener until they visit your website. - Audiopixel™ can be easily integrated with Google Analytics or Google Tag Manager so that campaign results from all advertising channels are available in one place.
- Thanks to Audiopixel™, we are also able to remarket and play the same audio campaign to everyone who visited your website. We can also play targeted audio ads to different groups of website visitors who are looking at a specific product.
How does Audiopixel™ work?
Advanced Conversion Tracking
We can track audio campaign performance from ad playout to website visits.
Our proprietary Audiopixel™ technology allows you to measure the effects of the campaign in real-time. The statistics on the advertiser’s dashboard are available from the moment the first playouts are broadcast.
Step 1
User starts listetning
Step 2
Our server plays targeted radio ad
Step 3
User opens advertised website
Audiopixel™ Dynamic Remarketing
We are also able to run remarketing campaigns. We can address all of the advertiser’s visitors with one campaign or play different ads depending on the product that was viewed. We can also remarket audiences with dynamic creatives.
Step 1
User visits advertisr’s website
Step 2
User starts to listen
Step 3
Our server plays targeted radio ad
Discover our customer’s campaign results
Bring your brand to the right audience and engage with innovative results-oriented
audio ads. We serve targeted and measurable audio campaigns that drive sales.
