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ExchangeWire: Programmatic Audio for Marketers

Following the IAB Podcast Upfront conducted last week, in which it was revealed that marketers are adapting to fragmentation issues within audio by adopting contextual targeting solutions, ExchangeWire speaks to industry professionals for their take on how advertisers can leverage programmatic opportunities within this rapidly-growing channel. Michal Marcinik, our CEO and founder commented: Performance data key "Audio can now offer

By |2021-10-22T08:16:16+01:00September 15th, 2021|From the market, In the media, News|0 Comments

IAB’s UK Audio Week. The key takeouts from Creative Workshop!

It was a truly exciting experience – illuminating in so many ways. We are sincerely grateful for the opportunity to speak our minds during this event. Michał Marcinik, founder and CEO of AdTonos, spoke on behalf of our company. During the webinar, every participant had the opportunity to deepen their understanding of audio advertising in

By |2021-10-22T08:17:16+01:00September 10th, 2021|In the media, News|0 Comments

AdTonos nominated as a Top Marketing Company in London

We were nominated as a Top Marketing Company in London by BestStartup.co.uk Beststartup.co.uk showcases top picks for the best London based Digital Media companies. The author of the article says: „These startups and companies are taking a variety of approaches to innovate the Digital Media industry, but are all exceptional companies well worth a follow. We

By |2021-10-22T08:44:57+01:00April 21st, 2021|In the media, News|0 Comments

eMarketer UK Digital Users 2021 report and AdTonos comment

„Digital audio has benefited from the UK lockdowns. Even with the reduced commuting time likely eating into mobile audio listening, UK listeners still tuned in to digital audio elsewhere and will continue doing so.”, predict the authors in INSIDER INTELLIGENCE and eMarketer report: UK Digital Users 2021. They compared pre-and post-pandemic user forecasts for four

By |2021-10-22T08:56:38+01:00February 26th, 2021|From the market, In the media, News|0 Comments

ExchangeWire: AdTonos to Deliver Virtual Event Series

Programmatic audio advertising platform, AdTonos has announced the launch of “Audio Sushi” – a new virtual event series featuring contributions from leaders across the digital media space, open to all and kicking off at 11 am GMT on 18th February 2021. As in-person events continue to remain off-limits, “Audio Sushi” offers an online alternative where

By |2021-10-22T08:57:51+01:00February 11th, 2021|In the media, News|0 Comments

Entering the Age of Audio Interactivity – transformation

“The transformation will ensure that listening becomes even more personal” – said Michal Marcinik in RadioWorldMagazine  Commentary AUDIO INTERACTIVITY Listening to audio is no longer a passive activity as consumers are increasingly comfortable integrating their voice assistants and smart speakers into their everyday lives. A Juniper report revealed that consumers are expected to interact with

By |2021-10-22T08:58:16+01:00February 6th, 2021|In the media, News|0 Comments
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