Many thanks to the fantastic organisers behind IAB Forum Warsaw! It was especially encouraging to see ongoing discussions about social and environmental responsibility in marketing, through sessions on carbon footprints as KPIs (led by Spark Foundry’s Małgorzata Hejka, and Zenith’s Agata Szustak), how technology can drive socially responsible marketing (led by Scattered’s Dominik Ryżko) and
We’re ecstatic to announce that our AdTonos platform has grown tenfold over the past year, marking an important milestone for AdTonos! In 2022 so far, we’ve expanded to a team of 25 people across the UK, the US, and Poland, we have opened our first US office in the World Trade Center in New York,
The AdTonos Stand was well received at The Podcast Show London on 25 - 26th May. We loved seeing so many people stopping to take selfies with our stand’s visuals. We were pleased that our new image caught the attention of so many attendees, many of whom also stopped to share their insights and enquire
Paul Smith, SVP of Sales at AdTonos, shares his insights into uncertainties surrounding the final form of the Metaverse and how it's impacting the entertainment, music and audio industries. Despite lingering uncertainties around the metaverse and it’s ‘final form’, the gamification of the entertainment, music, and audio industries is already in full swing: Spotify has
It was such a privilege to not only attend Advertising Week Europe, but to deliver a live interview in front of such an amazing audience of advertising professionals, especially after years of restrictions on in-person events! AdTonos’ Digital Marketing Manager, Nida El Amraoui, delivered an inspiring interview about what it takes to be an inclusive
We’re pleased to announce that as IAB UK members, team AdTonos were given the opportunity to contribute to The Drum’s Deep Dive into Gaming Advertising. Our very own Paul Cranwell, VP of Strategic Partnerships, provided his take on the potential of in-game audio ads and the range of benefits they promise brands. AdTonos' Insights On
The AdTonos team had a fantastic time at RadioDays Europe 2022 in Malmö, Sweden! We just couldn’t wait to meet old friends and explore the exhibitions, so as soon as we arrived in Malmö (just a convenient train ride away from Copenhagen), we eagerly rushed to our hotel rooms and headed straight for the conference
“When you start interacting with smart speakers and you find out how convenient they are, you start thinking what else can it do and how can it make my life easier,” said Paul Cranwell from AdTonos in a RadioDays Europe session about growing digital revenue. Where is voice interaction going next and how will it
Paul Smith, SVP of Sales, AdTonos The world is changing, and so is Netflix. Or, Netflix is changing, and so is the world. Hyperbolic? Perhaps. But the statement touches on truth: as Netflix has announced, it is to expand and transform its service offering to include cheaper, ad-funded plans, as well as venturing
A recent study sponsored by iHeartMedia and PMX and conducted by Magid reveals that radio and podcast listeners see radio and podcast hosts as authentic and trustworthy. Did you know that this can also have a positive effect on brand perceptions? The Study’s Findings Radio hosts were found in the study to be “some of
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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