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Mastering the Game: Mobile Gaming and the Art of In-Game Advertising

In the ever-evolving landscape of digital advertising, one arena is experiencing explosive growth and redefining the rules of engagement: mobile gaming and in-game advertising. The numbers speak for themselves – with US mobile gaming ad spending projected to skyrocket to $6.67 billion this year and forecasted to grow by an impressive 11.0% in 2024, it's

By |2023-09-12T10:51:57+01:00July 31st, 2023|From the market, News|Comments Off on Mastering the Game: Mobile Gaming and the Art of In-Game Advertising

Leading the Way at DMEXCO – Shaping the Future of Digital Advertising

September is a month that holds special significance for marketers and advertisers around the globe. It's the month of DMEXCO, the pinnacle event of the digital marketing industry, and we're thrilled to announce that AdTonos is not just participating but proudly serving as a Partner and Sponsor of DMEXCO this year! DMEXCO, held in the

By |2023-09-12T13:35:04+01:00July 27th, 2023|From the market, News|Comments Off on Leading the Way at DMEXCO – Shaping the Future of Digital Advertising

A Highlight at MadFEST 2023 in London

MadFEST 2023 in London was a bustling hub of creativity, innovation, and cutting-edge marketing strategies, and among the standout companies was AdTonos. With its unique approach to digital audio advertising, AdTonos made a significant impact at the event, leaving attendees excited about the future of advertising. Revolutionizing Digital Audio Advertising: AdTonos was present at MadFEST

By |2023-09-11T23:15:13+01:00July 7th, 2023|From the market, News|Comments Off on A Highlight at MadFEST 2023 in London

Podcast Advertising. A Data-Driven Overview of the US and European Markets

The world of podcasting has undergone a remarkable transformation in recent years, emerging as a thriving platform for content creators and advertisers. As we look ahead to 2023-2030, the podcast advertising landscape is poised for continued growth and innovation, particularly in the United States and Europe. The State of Podcast Advertising in 2023 In 2023,

By |2023-09-12T11:03:09+01:00July 3rd, 2023|From the market, News|Comments Off on Podcast Advertising. A Data-Driven Overview of the US and European Markets

Cannes Lions 2023: A Spectacular Showcase of Creativity and Innovation in Advertising

The Cannes Lions International Festival of Creativity is back for its 70th edition in 2023, and it promises to celebrate groundbreaking ideas, exceptional creativity, and cutting-edge technology. This annual event, held on the picturesque French Riviera, has long been the epicentre of the advertising and marketing world. With thousands of professionals from around the globe

By |2023-09-11T22:55:34+01:00June 27th, 2023|From the market, News|Comments Off on Cannes Lions 2023: A Spectacular Showcase of Creativity and Innovation in Advertising

Why Brands Should Add Digital Audio to Their Marketing Mix?

In today's digital age, brands constantly search for innovative ways to connect with their target audience. With the rapid rise of technology and changing consumer habits, businesses must adapt their marketing strategies. One such avenue that has gained immense popularity in recent years is digital audio marketing. Brands should consider adding digital audio to their

By |2023-09-11T23:00:27+01:00June 21st, 2023|From the market, News|Comments Off on Why Brands Should Add Digital Audio to Their Marketing Mix?

AdTonos at TNW 2023: Shaping the Future of Digital Audio Advertising

TNW 2023, three words about the conference: great, massive, intensive. The Next Web (TNW) Conference 2023, held in Amsterdam, was a hotspot for groundbreaking innovations and industry disruptors. Among the impressive lineup of tech companies, AdTonos stood out as a pioneering force in digital audio advertising. Here's a closer look at AdTonos and its remarkable

By |2023-09-11T21:17:59+01:00June 17th, 2023|From the market, News|Comments Off on AdTonos at TNW 2023: Shaping the Future of Digital Audio Advertising

AdTonos Hosted its AudioSushi Event after The Podcast Show

On the evening of Wednesday 24th May, AdTonos hosted once again its AudioSushi event at The York in Islington after the Podcast Show. It has already become a tradition that we meet with colleagues from the podcast industry after the first day of TPS to exchange experiences and have fun while doing it There is

By |2023-05-25T13:16:30+01:00May 25th, 2023|News|Comments Off on AdTonos Hosted its AudioSushi Event after The Podcast Show

New reforms to guarantee access to UK radio on smart speakers

UK’s Department of Culture, Media and Sport published the Draft Media Bill in March 2023 to help public service broadcasters better compete with streaming giants. New laws will be established to help bring more great shows to British screens and airwaves. „Britain’s biggest broadcasters will get new privileges and freedoms to make more hit shows

By |2023-09-01T15:33:53+01:00April 3rd, 2023|From the market, News|Comments Off on New reforms to guarantee access to UK radio on smart speakers
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