From the market

On the 7th of June, a conference organised by the Association of European Radios took place in one of the EU Parliament plenary rooms. The main subject was "Radio is Your Trusted Guide in the Digital Single Market" and covered areas of the recent legislation process. Our CEO, Michal Marcinik was one of the exceptional

Caterina Buslowska, who is responsible for AdTonos development in Italy took part in one of the finest tech gigs in Milan and this is what she has noticed. Three days of technological full immersion. How technology and network interfere with our everyday life and what’s next to come. We’ve started with a morning panel and

Despite the fact we have had a wonderful but very late dinner with our fellow members from The Association of European Radios we came to the event very early not to miss any interesting session or a chance to have a fruitful talk with some radio representatives. The most exciting session "Dear Advertising Industry, the answer

We've attended AER meeting in Brussels to discuss new legislation initiatives mostly covering the ePrivacy Directive, which is going to be transformed into regulation soon. That means that would become a common-law for all European countries. As we believe, radio and tv broadcasters interests must be enclosed in a way. That will protect their content and

Sales of voice-activated smart speakers have soared over the past three years with one in six American adults, the equivalent to 39 million people, now owning the tech, according to a fresh study. Learn more: US smart speaker adoption rates soar, leapfrogging both phones and tablets | The Drum  

Radio is enjoying a revival, as technological advances drive its evolution as an innovative and progressive ad medium, Flora Williams, account director at Amplifi. Radio has been a staple medium for years for many clients. Its emotional connection, competitive ROI, pinpoint regionality, cost-efficient alignment with talent and multiplier effect with other media has ensured its

A recent study by Reuters Institute conducted with cooperation by the University of Oxford shows that half of connected speakers users such as Amazon Echo or Google Home use it to play the latest news. As the authors say: "these devices become more widely available, they could disrupt both the smartphone and the radio itself.