"The advertising giant Carat says one of the hottest media trends for 2021 is 'screen-free media' and audio is poised to benefit. 'Voice and audio have gotten an unexpected boost from the pandemic' says Carat in its annual report on the biggest trends in advertising" - we quote from InsideRadio, who discusses the latest Carat Trends
The pandemic has seen a high-street downturn as consumers move to e-commerce platforms but whilst the high street may be down, it is most definitely not out. The author's of OMG UK Futures latest report "The Future of Shopping" envision a future governed by three megatrends, where retail must be: Digitised, Humanised and Justified. Phil
https://www.youtube.com/watch?v=o9UoHbDm_1o&t=2s Everyone who couldn't or didn't have time to watch it live, we invite you to an interview with Wojciech Lichota, conducted by Jakub Grajcar from STX Next. A large range of information related to voice technologies in an accessible and understandable form. We strongly encourage you to watch.
We fully agree and confirm the thesis of Mr Adam Jacobson the author of the article in Radio+ Television Business Report, who said: "What is being hailed as the first real-time interactive audio ad technology to work across commercial radio has been launched in the U.K. The technology will be ready to implement in the U.S. in
IAB Europe released its ‘Buyer’s Guide to Digital Audio’ to help planners and buyers of media navigate the opportunities that a new world of audio creates for marketers. "Advertisers have always understood the power of audio to connect with audiences both on an emotional level and through the mobile, intimate nature of the medium. But
Digital audio has become vital this year during the pandemic — used to inform, entertain, engage, and connect us. More and more people increasingly using technological devices to access audio, digital audio consumption has increased dramatically over the past few years. IAB UK in cooperation with Bauer Media UK, A Millon Ads and AdTonos has
https://www.youtube.com/watch?v=RLMnXfelX4Y Welcome to TFN Meets, in partnership with the Department for International Trade's (DIT) Global Entrepreneur Programme. James Sutcliffe asked Michal Marcinik, CEO and Founder in AdTonos, a range of topics from data protection to shifting markets during The Founding Network. Watch the interview.
Q3 2020 Bellwether Report points to a marked decline in UK marketing budgets this year, followed by a robust recovery in 2021. The marketing industry shares its thoughts on the news that the COVID-19 pandemic is continuing to damage marketing budgets in the Mobile Marketing Magazine article, which also includes the voice of AdTonos. “It’s easy
The deal will grant advertisers access to thousands of radio stations that simultaneously integrate with AdTonos’ end-to-end platform, and reach a vast new cohort of listeners. The audio ads will be played in-stream on radio stations and will start generating revenue immediately after the radio stations sign up to the AdTonos platform. AdTonos and QuantumCast
AdTonos today partnered with QuantumCast, one of the leading German audio streaming providers, with a self-developed, cloud-based platform for audio broadcasting, who offer audio publishers an auto-scale infrastructure to run radio stations, to extend the monetisation opportunities for supported audio publishers. Marko Elsner,CSO and Co-Founder of QuantumCast AdTonos and QuantumCast implemented a unique
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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adtonos.com
:butch
