The MediaRoad Vision Paper on the Future of Media Innovation presents a concerted effort to offer practical policies to support the European media sector’s digital transformation and ensure its future sustainability in an increasingly competitive global market. You can read the report here (pdf). AdTonos is a proud official stakeholder of MediaRoad's Network Hub.
A very interesting blog post from a former iHeart employee, stating that the radio industry has now fully understood the potential behind the podcasting market and is in the race for acquisitions. "When I left the radio, my biggest concern was that they weren’t listening, not to the shows, but the needed change they represent.
"New Global Order or New Global Mess? The World Upgraded: Vision and Responsibility" was the headline for this year EFNI held, as always, in one of Polish most beautiful cities, Sopot. And we were delighted to attend such a notable event. Over 60 events: plenary sessions, panel discussions, counterpoints, night owl discussions or open meetings
"The EU’s General Data Protection Regulation (GDPR) has produced an atmosphere of caution across the industry with marketers the world-round now adopting a conservative approach to consumer privacy. As the law's enactment sparks a widespread depletion in fortunes in the European Ad Tech sector, The Drum probes the consequences and looks at attitudes to the
On the 7th of June, a conference organised by the Association of European Radios took place in one of the EU Parliament plenary rooms. The main subject was "Radio is Your Trusted Guide in the Digital Single Market" and covered areas of the recent legislation process. Our CEO, Michal Marcinik was one of the exceptional
Caterina Buslowska, who is responsible for AdTonos development in Italy took part in one of the finest tech gigs in Milan and this is what she has noticed. Three days of technological full immersion. How technology and network interfere with our everyday life and what’s next to come. We’ve started with a morning panel and
Despite the fact we have had a wonderful but very late dinner with our fellow members from The Association of European Radios we came to the event very early not to miss any interesting session or a chance to have a fruitful talk with some radio representatives. The most exciting session "Dear Advertising Industry, the answer
A very interesting article in today's Forbes about audio streaming and audio consumption. Bill Rosenblatt unleashes recent The Infinite Dial research, which is a US-wide phone survey that started 20 years ago as a study of trends in digital radio and related areas: internet radio, satellite radio, music downloads, podcasts and so on. "The Infinite Dial
We've attended AER meeting in Brussels to discuss new legislation initiatives mostly covering the ePrivacy Directive, which is going to be transformed into regulation soon. That means that would become a common-law for all European countries. As we believe, radio and tv broadcasters interests must be enclosed in a way. That will protect their content and
Sales of voice-activated smart speakers have soared over the past three years with one in six American adults, the equivalent to 39 million people, now owning the tech, according to a fresh study. Learn more: US smart speaker adoption rates soar, leapfrogging both phones and tablets | The Drum
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