How do we prepare for a post third-party cookie era? "Companies need to do their utmost to comply with the law while using data for advertising related purposes." - IAB Europe’s 2021 Third-Party Cookies Guide As digital marketers approaching a post third-party cookie era, we increasingly have to contend with legal restrictions on data capture,
AdTonos partners with DIT representing British Innovation Internationally at 4YFN. We are promoting our product Sandstrom SDK which allows for monetizing mobile games with non-intrusive audio ads. In light of the recent partnership of AdTonos and the Department of International Trade (DIT), we will now be representing British innovation internationally, and the first occasion will
We are looking forward to The Podcast Futures 2022 event, in just over a week. Our very own VP of Strategic Partnerships Paul Cranwell is attending. Be sure to say hello if you see us! We're proud to attend with some of the best in the industry speaking about the future of podcasts. Learn more
Did you know that a survey found that nearly 70% of respondents exposed to podcast advertising agreed the ads increased their awareness of new products or services? "According to recent research, nearly 60% of U.S. consumers older than the age of 12 listened to podcasts in 2021, with 15 billion hours spent in total listening to podcasts
We are so excited for Pocket Gamer Connects in London next week! This is the leading mobile gaming industry conference and we can't wait to participate! Back to real life! It’s traditional to start each year with a Pocket Gamer Connects conference at The Brewery in London. Please find out more about the conference here. Our
We’ve been waiting for it and it’s coming! Slush 2021 is bringing together the world’s leading founders, investors, executives and media at Helsinki Expo and Convention Center. Slush is all about inspiration, pitching and networking so don't hesitate to reach out to us if you want to meet in person! Slush has grown into the
We are excited to announce a rebrand for AdTonos! We are changing it up for you! As part of rebranding AdTonos, we refreshed our logo, introduced new dynamic visuals and colours and launched a new website to create an improved visual identity. Why did we do it? The new visual communication was based on images
If anyone knows anything at all about marketing and building a brand, one thing that is extremely important is that brand safety is crucial in building a cohesive brand image. But what does it mean? Brand safety refers to the context in which advertisements of the product or service appear influences the brand perception. It
The audio industry is constantly giving new opportunities to its users. A new player in the audio world is social audio. It’s a new form of social media in which communication happens only through audio. Like they say: necessity is the mother of inventions. Everyone remembers how hard it was during the 2020 lockdowns. The
“Strong Women in IT” is an initiative that is aimed at improving representation of women in managerial positions in the tech industry. The goal is to promote the best market practices regarding the inclusion and roles of women in business. "What do we mean by “strong women”? This is a metaphor for a contemporary entrepreneurial
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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Company Details
71-75 Shelton Street, WC2H 9JQ, London
VAT: GB 292 5408 88 CN: 10483422
adtonos.com
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