From the market

Joining the league of legends

Paul Smith, AdTonos’ SVP of Sales, shares his thoughts on the biggest music award shows. While the recipients at awards ceremonies are sometimes contested, and the events themselves at times controversial, there is no doubt that legacy celebrations of the arts – Academy Awards, Golden Globes, Grammys – hold considerable sway over the population. From

By |2022-07-29T17:30:34+01:00July 8th, 2022|From the market, News|0 Comments

MediaShotz: Why the power of sound and music are eternally linked to our geo-politics

Millions watched from around the world as Ukraine sang its way to Eurovision victory, showing that, even in the darkest of times, music and sound can provide some kind of relief, perhaps even rally the spirit. In fact, as Michal Marcinik, CEO of sound-based adtech AdTonos, explains below, music and sound have a powerful connection

By |2022-07-11T10:38:14+01:00June 21st, 2022|From the market, In the media, Uncategorized|0 Comments

The Smart Speaker Audience in 2022

The Smart Speaker Audience at a Glance  What does the audience for smart speaker audio look like in 2022 so far? A recent study by NPR on Smart Audio surveyed 1190 smart speaker owners, 560 users of voice-operated assistants on non-smart speaker devices and 584 users of non-voice enabled devices. The ways in which smart

By |2022-08-04T09:19:00+01:00June 17th, 2022|From the market, Uncategorized|0 Comments

Audiobook Revenues Grow by 25% in 2021

It’s the perfect time to be a publisher or an advertiser on audiobook platforms! Audiobook audiences and revenues have grown for 10 consecutive years, and in 2021 alone, revenues increased to $1.6 billion. That’s a huge 25% boost in revenue!  The Most Popular Audiobooks Genres  In 2021, approximately 74,000 audiobooks were published, with Science Fiction

By |2022-08-04T09:20:25+01:00June 17th, 2022|From the market, Uncategorized|0 Comments

Radio versus Podcasts versus 3D Podcasts: Who Reigns Supreme?

Did you know that since 2014, podcast creators have generated over $150 million through Acast alone, with net sales revenue skyrocketing by 73%? Independent research studying the preferences of 18000 across the UK, US and Sweden analysed the likeability of ad creative, quality of storytelling, brand preference and other measures shows that 3D podcast ads

By |2022-06-16T13:31:37+01:00June 10th, 2022|From the market, Uncategorized|0 Comments

Welcome to Spotify Island, a Sound-Driven Space

Paul Smith, SVP of Sales at AdTonos, shares his insights into uncertainties surrounding the final form of the Metaverse and how it's impacting the entertainment, music and audio industries. Despite lingering uncertainties around the metaverse and it’s ‘final form’, the gamification of the entertainment, music, and audio industries is already in full swing: Spotify has

By |2022-06-01T14:26:47+01:00May 26th, 2022|From the market, News, Uncategorized|0 Comments
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