AdTonos blog

National Programmatic Advertising Day: Celebrating the Evolution and the Rise

Katarzyna Bargielska2023-11-07T12:05:06+00:00November 7th, 2023|Comments Off on National Programmatic Advertising Day: Celebrating the Evolution and the Rise

On November 7, we commemorate National Programmatic Advertising Day, a celebration of the remarkable journey programmatic advertising has undergone. This

Elevate Your Xmas Campaigns: Unleash the Power of Audio Advertising

Katarzyna Bargielska2023-12-07T19:05:39+00:00November 6th, 2023|Comments Off on Elevate Your Xmas Campaigns: Unleash the Power of Audio Advertising

Advertisers are gearing up to make their mark in the bustling holiday market as the festive season approaches. Amidst the

International Marketing Day 2023: Harnessing AI for Creativity and Connection

Katarzyna Bargielska2023-11-09T15:00:28+00:00November 4th, 2023|Comments Off on International Marketing Day 2023: Harnessing AI for Creativity and Connection

In the dynamic marketing realm, International Marketing Day is an occasion to reflect on the evolving landscape and the innovative

Mastering Black Week Sales: Unveiling Potent Audio Advertising Strategies

Katarzyna Bargielska2023-12-07T19:04:28+00:00November 3rd, 2023|Comments Off on Mastering Black Week Sales: Unveiling Potent Audio Advertising Strategies

Black Week, a bustling shopping phenomenon, unveils a golden opportunity for businesses to skyrocket their sales and captivate consumer interest.

Are Voice-Activated Ads the Future of Digital Marketing?

Katarzyna Bargielska2024-10-15T08:19:12+01:00October 9th, 2024|Comments Off on Are Voice-Activated Ads the Future of Digital Marketing?

In today’s fast-paced digital world, voice assistants like Amazon Alexa, Google Assistant, and Apple’s Siri have become integral to our daily lives. From setting

1604, 2024

The Podcast is the Star: Adapting Marketing Strategies to the Changing Media Landscape

Katarzyna Bargielska2024-04-16T11:33:23+01:00April 16th, 2024|Comments Off on The Podcast is the Star: Adapting Marketing Strategies to the Changing Media Landscape

In one of our previous blog articles, we extensively discussed the Edison Research findings of their annual Infinite

804, 2024

Online Audio and Podcast Listening Hits to New Heights: Insights from The Infinite Dial®

Katarzyna Bargielska2024-04-18T13:41:35+01:00April 8th, 2024|Comments Off on Online Audio and Podcast Listening Hits to New Heights: Insights from The Infinite Dial®

The latest findings from Edison Research's annual "Infinite Dial" survey for 2024 reveal a remarkable surge in podcast

504, 2024

The Strength of Radio Continues to Grow. Radio Advertising Outperforms TV Ads by +12%

Katarzyna Bargielska2024-04-11T11:23:11+01:00April 5th, 2024|Comments Off on The Strength of Radio Continues to Grow. Radio Advertising Outperforms TV Ads by +12%

Last week, at the Advertising Research Foundation’s AUDIENCExSCIENCE conference, Mediaprobe unveiled a revolutionary study that challenges the conventional

Gaming & The Mobile App Boom in Britain

By admin|2022-11-15T12:04:13+00:00October 11th, 2022|Categories: Uncategorized|Tags: AdTech, Google Play, martech, mobile gaming, NordVPN, Sandstorm, smartphones, Statista, UK|

According to Statista estimates, there will be 2,309.4 million mobile gamers by 2026, and that from October 2020 to January 2021, 39% of surveyed adults

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Gaming, Mental Health, and Influencer Sponsorship

By admin|2022-11-15T11:59:04+00:00October 10th, 2022|Categories: Uncategorized|Tags: AdTech, Esports Playbook, influencers, livestreamers, martech, mental health, mental illness awareness week, mobile gaming, mobile marketing, Newzoo, Nielsen, online gaming, social gaming, sponsorship, Twitch, world mental health day|

Post 2020, 51% of the UK population now plays online games, according to research by Marmalade Game Studio and Consumer Intelligence. That’s double the amount

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