AdTonos blog
Key Takeaways from Gaming Spotlight 2023: Insights into the Evolving Gaming Market
November heralds the commencement of International Games Month, a dedicated period to pay tribute to the global gaming community and
The Sonic Wave: 5 Megatrends Shaping Audio Marketing in 2024 and Beyond
In the ever-evolving marketing landscape, staying ahead of the curve is crucial for success. In collaboration with Amazon Ads, Edison
Exploring the Potential of Mobile Game and Audio Advertising in International Games Month
International Games Month celebrates the global gaming community, bringing gamers of all ages and backgrounds together to enjoy the world
Educate: Unveiling the Influence of Programmatic Advertising. A Comprehensive Analysis
If you're well-versed in programmatic advertising, you're likely familiar with its automated buying methods across digital platforms. But what about
How Podcast Advertising Connects Brands With Audiences
Podcast hosts often have a close, personal connection with their listeners, creating a unique opportunity for brands to build trust with their target audience.
Digital Audio Will Continue to Expand the Overall Audio Advertising Market in the US
As digital audio continues to rise, traditional radio maintains a dominant position, capturing nearly 60% of audio advertising
The Digital Advertising Landscape of 2023: Key Insights from the IAB UK and PwC Report
In the ever-evolving realm of digital advertising, staying informed about market trends and shifts is paramount for businesses
Digital Audio Leads the Charge in Internet Advertising Growth According to the IAB Report
In the ever-evolving landscape of online marketing, one segment continues to stand out in the US: digital audio.
AdTonos on the IPA Bellwether Report Q3 2022
Some good news amidst the turmoil - the 2022 UK Adspend is forecast to reach 3.6%, so is still growing. This follows the UK government's
Authority Magazine: Women Of The C-Suite – Katarzyna ‘Kasia’ Bargielska of AdTonos On The Five Things You Need To Succeed As A Senior Executive
You don’t have to ‘act like a man’ as a woman or ‘act like x successful leader’ in order to succeed. It is sexist to
Beating the Odds: AdTonos’ Startup Success
We’ve had a record breaking year at AdTonos, seeing 10x growth, we’ve doubled in terms of employees, and are expanding in the US (the biggest
Podcasts then and now: How one medium took over the media
Written by AdTonos CEO and Founder, Michael Marcinik In 2004, a Guardian article highlighted a new, innovative medium that stood out through “the intimacy of voice”
Surfin’ USA audio waves
Written by Paul Smith, SVP of Commercial, AdTonos The USA constitutes the largest economy in the entire world. It’s no surprise then, that businesses, organisations, and even
Navigating the ethics of AI in a time of experimentation
Written by AdTonos SVP of Commercial, Paul Smith Every company wants to be a trailblazer. And what better way to prove your innovation than using