AdTonos blog
Impact of Audio Advertising: Five Pounds Returned for Every Pound Invested
Recent findings from the "Profit Ability 2: The New Business Case for Advertising" study shed light on the remarkable efficacy
Digital Audio Will Continue to Expand the Overall Audio Advertising Market in the US
As digital audio continues to rise, traditional radio maintains a dominant position, capturing nearly 60% of audio advertising revenues in
The Digital Advertising Landscape of 2023: Key Insights from the IAB UK and PwC Report
In the ever-evolving realm of digital advertising, staying informed about market trends and shifts is paramount for businesses aiming to
Digital Audio Leads the Charge in Internet Advertising Growth According to the IAB Report
In the ever-evolving landscape of online marketing, one segment continues to stand out in the US: digital audio. According to
Audio Ads in Programmatic Media: 2025 Trends
The landscape of programmatic media is rapidly evolving, and audio advertising is emerging as a key player in the mix. As we step into
Audio Ads Prove More Memorable Than Billboard, Video, and Social Media Ads
As the advertising landscape evolves, brands must reassess their media strategies. Veritonic's latest research unveils the compelling advantages
Expanding Reach: The Impact of Adding AM/FM Radio to Digital Audio Advertising
Edison Research's 'Share of Ear' study, a recent and insightful resource for media buyers, underscores the unique benefits
Women Sports Fans in the US: A Growing Audience in the Audio Space
In a recent blog post, we discussed how the rising popularity of fútbol and women's sports offers a
Leading the Way at DMEXCO – Shaping the Future of Digital Advertising
September is a month that holds special significance for marketers and advertisers around the globe. It's the month of DMEXCO, the pinnacle event of the
Unleashing the Power of Digital Audio in Your Media Plan
In the ever-evolving digital marketing landscape, staying ahead of the curve is essential to capture the attention of your target audience. Amid the myriad marketing
A Highlight at MadFEST 2023 in London
MadFEST 2023 in London was a bustling hub of creativity, innovation, and cutting-edge marketing strategies, and among the standout companies was AdTonos. With its unique
Podcast Advertising. A Data-Driven Overview of the US and European Markets
The world of podcasting has undergone a remarkable transformation in recent years, emerging as a thriving platform for content creators and advertisers. As we look
Cannes Lions 2023: A Spectacular Showcase of Creativity and Innovation in Advertising
The Cannes Lions International Festival of Creativity is back for its 70th edition in 2023, and it promises to celebrate groundbreaking ideas, exceptional creativity, and
Why Brands Should Add Digital Audio to Their Marketing Mix?
In today's digital age, brands constantly search for innovative ways to connect with their target audience. With the rapid rise of technology and changing consumer