AdTonos blog
The Top Audio Brands of 2024: Mastercard and Shell Lead the Way
Sound has become pivotal for brands aiming to elevate consumer experiences and foster brand recognition in a rapidly evolving marketing
UK Passes Digital Markets Bill to Regulate Big Tech and Empower Publishers
The United Kingdom has taken a significant step in redefining the relationship between tech giants and news publishers with the
The Impact of Audio Advertising on Influencing Devoted and Impulsive Shoppers
In today's dynamic marketplace, reaching consumers effectively is crucial for brands seeking to stand out. Recent research by Audacy, a
Podcast Advertising Insights 2024: Elevating Brands through Audio
As the radio industry embraces the digital landscape, numerous companies' expansion of podcast divisions is proving to be a strategic
Multi-Channel Audio Ads Drive Holiday Conversion
The holiday season is crucial for brands aiming to stand out in a crowded market. With consumers ready to shop and spend, audio ads
Boosting Political Campaigns with AdTonos Premium Audio Ads enhanced by Amplifier
As the 2024 US political season heats up, audio advertising becomes a powerful tool for reaching voters. In
Audio Ads Prove More Memorable Than Billboard, Video, and Social Media Ads
As the advertising landscape evolves, brands must reassess their media strategies. Veritonic's latest research unveils the compelling advantages
Expanding Reach: The Impact of Adding AM/FM Radio to Digital Audio Advertising
Edison Research's 'Share of Ear' study, a recent and insightful resource for media buyers, underscores the unique benefits
Contextual Advertising in 2024: Embracing a Privacy-First Era and AI-Powered Transformation
The realm of digital marketing is on the cusp of a major transformation, with contextual advertising projected to play a pivotal role in reshaping the
Educate: The Power of Advertising Technology in Targeting the Right Audience
In the dynamic landscape of advertising, the ability to target the right audience has undergone a remarkable transformation, thanks to technological advancements. This blog post
Educate: Strategic Approaches for High-Performance Results in Audio Advertising
In today's ever-changing advertising environment, cutting through the deluge of approximately 4,000 daily advertising messages Americans receive has become an immense hurdle. Achieving success in
Unveiling the Evolution and Dynamics of Digital Audio Advertising: Tune In
In an era where audio advertising continues to evolve, there's more to the soundscape than ever. Gone are the days of traditional radio ads; today,
Key Takeaways from Gaming Spotlight 2023: Insights into the Evolving Gaming Market
November heralds the commencement of International Games Month, a dedicated period to pay tribute to the global gaming community and bring together gamers of all
The Sonic Wave: 5 Megatrends Shaping Audio Marketing in 2024 and Beyond
In the ever-evolving marketing landscape, staying ahead of the curve is crucial for success. In collaboration with Amazon Ads, Edison Research has unveiled five compelling
