AdTonos blog
Understanding Advertisers’ Preferred Programmatic Transaction Methods
In the ever-evolving digital advertising landscape, the impending deprecation of third-party cookies has raised numerous questions about the future of
The Future of Digital Advertising: Crossing the Revenue $1 Trillion Milestone Next Year
The digital advertising industry is on a remarkable growth trajectory. According to the EMARKETER forecast, worldwide ad spending is set
Podcast Consumption in the UK: Insights and Trends Presented by BBC at The Podcast Show
The latest BBC data unveil compelling changes in UK podcast consumption, signifying notable shifts in listener demographics and preferences. This
The Rapid Rise of Programmatic Political Advertising in the US: Implications and Trends
With the digital shift in political advertising, programmatic strategies have significantly increased. The EARKETER's US Political Ad Spending Forecast 2024
A Post-Cookie World with Streaming and Audio Ads
As third-party cookies face extinction, the advertising industry finds itself at a pivotal moment. Google’s decision to phase out third-party cookies, a staple of
Maximize Your Back-to-School Marketing with the Power of Audio Advertising!
As brands gear up for the back-to-school season, audio advertising emerges as a powerful tool to reach and
The Future of Digital Advertising: What do programmatic and audio programmatic?
Programmatic Advertising: Transforming the Digital Advertising Landscape According to a Statista report, in 2023, the digital advertising industry
The Association of National Advertisers (ANA) Releases New Ethics Code for Marketing
The Association of National Advertisers (ANA) has unveiled the "Ethics Code of Marketing Best Practices," a comprehensive framework
Breaking Sound Waves: Audio Entertainment’s and Ads 2024 Forecast from Deloitte!
Dive into the future of audio with Deloitte's predictions! Despite soaring popularity, turning listens into profits remains a challenge. Deloitte forecasts over 1.7 billion monthly
Podcasting’s Future: Unveiling the Potential of Programmatic Advertising
In the dynamic digital advertising landscape, podcasting has emerged as a powerhouse, steadily gaining a significant share of listeners' time. Edison Research's Share of Ear
Charting the Future of Audio: Navigating Technological Transformations
As technology advances at an unprecedented pace, the audio world is undergoing a transformative revolution. It's not merely about what we hear but how we
Shaping the Soundscape: Programmatic Shifts in Audio Ad Buys for 2024
As we step into 2024, the audio advertising landscape is poised for significant transformations, with programmatic audio buying taking center stage. Anticipated trends align with
The Evolving Landscape of Audio Advertising in 2024: Embracing the Digital Paradigm
The dawn of 2024 is poised to usher in transformative changes within the broadcast and digital audio industry. Experts and idnustry leaders are foreseeing pivotal