Streaming digital audio and podcast advertising has continued to rise, with 69% of media agencies now reporting streaming digital audio advertising is a significant or regular part of their activity and 36% report that podcast advertising is a significant or regular part of their activity. IAB Australia’s Advertising Audio State of the Nation Report Wave
„Digital audio has benefited from the UK lockdowns. Even with the reduced commuting time likely eating into mobile audio listening, UK listeners still tuned in to digital audio elsewhere and will continue doing so.”, predict the authors in INSIDER INTELLIGENCE and eMarketer report: UK Digital Users 2021. They compared pre-and post-pandemic user forecasts for four
That was just a fantastic meetup! On behalf of Emir Teffaha, the moderator and Michal Marcinik, AdTonos CEO and Founder, we would like to thank our panellists once again: Anna-Lena, Charlie Brookes and Simon Thomas. Thank you for your interesting insights. We invite all those who couldn't join us to watch the webinar now. https://www.youtube.com/watch?v=67Pa7PAo8CM&t=133s
London, UK, 11 February 2021 - Programmatic audio advertising platform, AdTonos has announced the launch of “Audio Sushi” – a new virtual event series featuring contributions from leaders across the digital media space, open to all and kicking off at 11 am GMT on 18th February 2021. As in-person events continue to remain off-limits, “Audio
Programmatic audio advertising platform, AdTonos has announced the launch of “Audio Sushi” – a new virtual event series featuring contributions from leaders across the digital media space, open to all and kicking off at 11 am GMT on 18th February 2021. As in-person events continue to remain off-limits, “Audio Sushi” offers an online alternative where
“The transformation will ensure that listening becomes even more personal” – said Michal Marcinik in RadioWorldMagazine Commentary AUDIO INTERACTIVITY Listening to audio is no longer a passive activity as consumers are increasingly comfortable integrating their voice assistants and smart speakers into their everyday lives. A Juniper report revealed that consumers are expected to interact with
We’d like to invite you to a new online webinar series called, ‘Audio Sushi’ with AdTonos. As in-person events continue to remain off limits, our “Audio Sushi” offers an online alternative where marketers, advertisers and agencies can come together and explore the fast-growing opportunities of the modern audio environment. The first session, “Programmatic Audio is
"However, atop of audio’s unrivalled ability to reach key listeners for brands, is the potential to drive performance and better business outcomes – enabled through innovative measurement technology. " - said Michal Marcinik, Founder & CEO at AdTonos, in ExchangeWire 2021 Predictions series called Audio & Conversational. "One example of this is the integration of
"The advertising giant Carat says one of the hottest media trends for 2021 is 'screen-free media' and audio is poised to benefit. 'Voice and audio have gotten an unexpected boost from the pandemic' says Carat in its annual report on the biggest trends in advertising" - we quote from InsideRadio, who discusses the latest Carat Trends
Eliot Kerr, the economist at IHS Markit and author of the Bellwether Report, agrees that although advertising budgets continued to fall sharply at the end of 2020, it was promising that the rate of decline softened following the unprecedented contraction seen during the second quarter. - can we read in DigitalStrategyConsulting article commenting IPA Bellwether
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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