Digital audio advertising platform and one of the fastest-growing companies in the audio advertising industry, AdTonos appoints Agata Hirche as VP of Product Development. AdTonos, run by Radio Net Media which successfully monetises podcasts, audiobooks, music, and radio streams for over 200 recognised publishers across the UK, EU, LATAM, and the US, has appointed Agata
The data speaks for itself - smart speakers are becoming a more common feature in the average household, and there is no shortage of voice assistant-enabled devices available to us. 640 million smart speakers are predicted to be installed by 2024 (Statista), 52% UK households with internet access also use smart speakers (Digital TV Europe)
Transparency is invaluable across the entire programmatic value chain. AdTechs and Martechs need to be able to attribute ad spend, or match ad impressions end-to-end. This is so that they can then carry out accurate financial audits, cost-benefit analyses and establish their marketing strategy's ROI. Stakeholders, investors, and partners expect transparency and honesty regarding ROI
The Exciting Potential of Podcast Advertising Did you know that according to a new study, podcast advertising can increase trust levels in advertised products by 18%? Podcast advertising also has a halo effect on brand perceptions. Just by promoting a brand on a well-respected podcast (e.g., one of The Guardian’s podcasts) audience opinions about that
Digital audio advertising platform and one of the fastest-growing companies in the audio advertising industry, AdTonos appoints Lisa Stevenson as UK Business Development Director. AdTonos, which successfully monetise podcasts, audiobooks, gaming, music and radio streams across Europe, LATAM and the US, has appointed Lisa Stevenson as the latest Business Development Director and to support the growth
How do we prepare for a post third-party cookie era? "Companies need to do their utmost to comply with the law while using data for advertising related purposes." - IAB Europe’s 2021 Third-Party Cookies Guide As digital marketers approaching a post third-party cookie era, we increasingly have to contend with legal restrictions on data capture,
In case you missed it, NumberEight launched a great “7 Days of Women for Women” campaign to celebrate women in Tech for International Women’s Month. Every year, across the world, we celebrate women and their achievements on International Women’s Day. However, there are too many inspiring women for just one day, which is why NumberEight
AdTonos partnered with the Department of International Trade (DIT), representing British Innovation Internationally at 4YFN, during the Mobile World Conference in Barcelona. AdTonos are representing British innovation internationally, and the first occasion was at the Mobile World Congress (MWC) in Barcelona, 28th February-3rd March 2022. AdTonos was one of only 10 startups representing the UK
A special message from our CEO and Founder Michal Marcinik: 🇺🇦🇵🇱🇬🇧 As a company, we decided to give our support to all code engineers, founders, testers that volunteered to join Ukrainian territorial defence by shipping 100 complete sets of thermal underwear made by Polish company, Helikon. The list of supplies needed is long and the
Digital audio advertising platform and one of the fastest-growing companies in the audio advertising industry, AdTonos appoints Hossein Houssaini as Advisor to the Board. London, UK, 31st January 2022 - AdTonos, which successfully monetise podcasts, audiobooks, gaming, music and radio streams across Europe, LATAM and the US, has appointed Hossein Houssaini as the latest advisor
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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adtonos.com
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