Meet AdTonos

Music streaming monetisation solution.

Reach advertisers wherever they are and on what device they listen to music on: desktop, mobile, smart speaker. We offer you innovative tools to optimise your revenue and connect with advertisers all over the world. Join AdTonos and integrate your music streaming platform

Register and integrate
Learn more
Register and integrate
Learn more

491 572 064

Total of played audio ads

5.40$

Average CPM

77.53%

Average Fill rate

Smart solution for music streaming platforms and aggregators

Smart, intuitive and flexible audio monetisation solution for music streaming platforms to accelerate revenue from their content:

  • Offer real-time ad replacement for mid-rolls and pre-rolls insertion along with an ad server integrated with DSPs to deal on private and open markets, as well as provide direct sales.
  • Detects ad breaks with high precision and exchanges broadcasted on-air commercial break into a targeted set of ads online with a positive listening experience for your users.
  • Allows serving audio ads forward and backwards, while the music is playing in the background.
  • Enables integration of your audio content in minutes thanks to innovative technology, no maintenance fees and no installation fees.

Start monetising your audio streams and maximise the revenue of music streaming effortlessly and smoothly today.

Register and integrate
Learn more

Ad type & quality

We offer standardised advertising slots. We accept mp3 files of 44kHz stereo quality, 128kpbs. Length tolerance +/- 1s.

An 8s, 15s, 20s or 30s advertisement played before the expected audio content.

Available with any type of content.

An 8s, 15s, 20s or 30s advertisement played in the middle of listened audio content.

Available in music streaming, podcasts and audiobooks.

The 8s or 15s ad is the first ad in the block,
followed by the 20s and 30s ads.

Choosing the best integration type

It is important to decide which type of integration will be the best for your music streaming platform. This will determine the process of adding your mobile audio ads and helps you to monetise listeners.

Depending on the player type used by the music streaming platform you can choose from three integration options:

VAST integration

Requirements for Publisher:

VAST (Video Ad Serving Template) is the most popular standard for exchanging information about ads. Although initially it was prepared
for video this standard has also been adopted
for audio commercials.

VAST/DAAST integration

Requirements for Publisher:

DAAST (Digital Audio Ad Serving Template)
is a format very similar to VAST but specialises
in audio ads.

Learn more

Playlist integration

Requirements for Publisher:

  • A player that supports prepared stacked playlists (e.g. AmplitudeJS)
  • Configured ads.txt
  • For web player – JS tracking code
  • For mobile app – pass Advertising ID
  • Insert pre-roll URL to playlist in your player
  • For Playlist integration only Pre-roll is available.
Learn more

Join our group of recognised publishers around the world

Publisher Dashboard

Register now
Learn more
Register now
Learn more

Data-driven audio stream monetisation

Our publishers have access to a lot of data that allows them to optimise their revenue and achieve better results. We share the report from each campaign launched on your music streaming platform, from direct advertisers as well as all DSP’s.

Publisher report

Revenue calculator

How to start?

To register a new Publisher account please go to the website

Publisher register
Slide 1
Step 1

Type in your email and set up your password. There is no password verification but you will be able to send a password reminder if you get it wrong.

From the list select the country. If your country is not on the list please choose „other”.

Carefully read and accept the Terms of Use and press „Register”

Slide 2
Step 2

Please check your mailbox, you should receive an email with a link to confirm your account. If there is no email from AdTonos within a few minutes please check the spam folder or go back to the signup page to resend the activation link.

Click on the activation link.

Slide 3
Step 3

Fill in the required information:
Profile Settings / Station Settings / Company Details
Payment & Currency Settings / Add your radio stations, application or music streaming platform.

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Audio, radio & podcasts rule!

Slide 2
United States of America
93%

of US adults 18 + listen to the radio every week

73%

of Americans 12 + have listened to online audio in the last month

84%

of Americans 12+ are aware of podcasts (estimated 241 million)

47%

of Americans 12+ have listened to a podcast in the past month

Source: Statista, Edison Research 2024

Slide 1
United Kingdom
89%

50 million people 15+ tuned into digital radio every week in Q1 2024

77%

44 million people 15+ tune into digital radio every week via digital platforms

42%

people in the UK 18+ are monthly podcast listeners and

746 M

hours are listened digital
in an average week

Source: Rajar, Edison Research, Ofcom, 2024

Slide 3
Europe
84%

of the European adult population listen to radio weekly

79%

of European youth population listen to radio weekly

94M

people in Europe will listen to podcasts in 2024 according to EMARKETER

Source: The European Broadcasting Union 2021, EMARKETER 2024

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