AI's role in programmatic advertising is rapidly evolving, and its importance will only increase, especially for enterprise-level brands. As generative AI technology advances, it is poised to transform how companies create and deliver ads. The future of advertising will see AI-generated, dynamic content tailored to specific user segments in real-time, creating a more personalized, engaging
As we approach 2025, exciting changes are coming to the AM/FM radio world, driven by Nielsen’s recent announcement about enhancing its Portable People Meter (PPM) system. According to Nielsen, these changes could result in a 10% increase in total U.S. AM/FM radio listening levels, which will likely significantly impact the audio advertising landscape. These advancements
A New Record-Breaking Milestone UK commercial radio has hit a historic milestone, reaching over 40 million listeners for the first time. According to the latest RAJAR figures for Q2 2024, a record-breaking 40.5 million people now tune into commercial radio weekly, surpassing the previous high of 39.7 million set just a quarter earlier in Q1
AdTonos™ is an audio advertising marketplace solution from Radio Net Media Ltd.
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